Vietnam’s favourite telecom operator

Mobifone established in 1993, are the first mobile network operator in Vietnam. Today, they have nearly 50 million subscribers (about 30% of market share). In 2014, Mobifone Corporation’s revenue exceeded 2 billion dollars, which let’s them remain one of the three largest mobile operators in Vietnam.

Mobifone have been awarded “Favourite Mobile Operator” 6 years in a row, and are honoured to be trusted by so many people.

Mobifone Corporation now provides a diverse range of services including mobile, data, internet, IPTV/cable TV, business solutions, infocomm technology (ICT), and investment. We understand, in an increasingly connected world, it’s no longer just about being able to talk and text. With our network, you can capture and share your feelings as soon as they created.

Mobifone’s Aim

Mobifone’s aim was to remain Vietnams favourite telecom operator. By adding internet controls to Mobifone’s product suite, they hoped to increase corporate social responsibility, gain further trust, whilst also increasing revenue. Mobifone needed a customisable and scalable product to launch to it’s 50 million subscribers.

What was involved?

  • Seamless Integration with Zyalin cloud and Internet Control SafeGuard® infrastructure

  • Supply of white labelled hardware as Kyzpro Wifi
  • Supply of localised parent controller app and child app for iOS & Android as Kyzpro in both English and Vietnamese
  • Supply of localized and white labelled customer and admin portals
  • Mobile service deployed to all Samsung devices at production in Vietnam
  • 1 million committed Mobifone subscribers in first year

Hardware Supplied

Production of Mobifone branded hardware as ‘Kyzpro Wifi’. Supplying their customers with a simply plug & play router for internet controls on home wifi.

Packaging

Creation of four Kyzpro branded packaging for the Kyzpro Wifi device

Mobile Apps

Creation of four Kyzpro branded apps for child and parent devices on both iOS & Android

Web Portals

Creation of Kyzpro branded web portals for both their English and Vietnamese speaking support agents and customers

The Launch

Mobifone Plus’ Kyzpro was extremely well received at the launch and is now on general sale to the public.

Promotions

Online and Social Media Advertising.